# Targeting spec

How structured targeting maps facet names to entity URNs.

Structured targeting uses short facet names mapped to entity URNs. Resolve the URNs with `search_targeting`. URNs within a facet are ORed, facets are ANDed, and excluded facets are ORed.

```json
{ "include": { "locations": ["urn:li:geo:103644278"], "seniorities": ["urn:li:seniority:7"], "titles": ["urn:li:title:26587"] },
  "exclude": { "industries": ["urn:li:industry:47"] } }
```

Canonical page: https://adwarp.dev/docs/tools/targeting-spec
Last updated: 2026-10-18